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ASOS posts sales up 21% for six months to end February

Lauretta Roberts
12 April 2016

Young fashion etailer ASOS has posted a strong set of interim results for the six months ending 29 February. Half-year sales were up 21% year on year to £667.3m while pre-tax profit was up 18% to £21.2m.

The London-based company cited further highlights for the past six months as strong performances in key markets (UK +25%, EU +31%, US +34%) and a 17% increase in active customers at 10.9m.

Chief executive Nick Beighton said the results demonstrated "improving momentum in the business". "Particularly encouraging is the 17% growth in our active customers to 10.9m, with benefits from our investment in our technology and logistics delivering 21% growth in visits to our sites and growth in average order frequency, basket value and conversion," he added.

Last week Asos revealed it was closing its dedicated China operations and would serve Chinese customers from its global site.

 

 

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