Bad Rhino, the menswear arm of plus size retailer Yours Clothing, has opened a new store in Bristol city centre as part of its continued move into standalone retail sites.
The big and tall brand was launched in 2015 and was previously available online and within Yours Clothing stores, as well as with third parties such as ASOS and Zalando. In June of this year it revealed its move to open standalone stores announcing its first two locations in Skegness and Great Yarmouth. It has since opened in Peterborough and in Germany.
Bad Rhino is best known for its wide range of casual, affordable men’s fashion with an offering that goes up to size 8XL; including shirts, polos, denim and everyday wardrobe basics. The full range is also offered in “Tall” fit which features longer length trousers up to a length 36, extra body length and longer sleeves across all styles.
The company said it planned significant growth for the brand in the coming year which comes on the back of a strong performance for the Yours Clothing chain, which now operates 50 stores.
Retail Director Karen Luton said: “We look forward to offering an exceptional BadRhino experience to both new and existing customers with our new standalone menswear stores. It is a very exciting time for the business and our newly recruited store teams.”