BoohooMAN has launched a limited edition LGBT Pride collection in collaboration with creative LGBT visionaire and activist Philip Normal.
The 30-piece collection, which is now live on its site, features a range of bold statement t-shirts, a sweater, hoodie, jacket and accessories which are priced from £4 to £50 with 10% of proceeds going to charities GMFA and the Albert Kennedy Trust.
Normal, who began his career as a designer in the late 90s before opening a store in Camden Market, said he wanted to make “2017 the best Pride season ever”. “We need the UK to be a beacon of hope for those countries who have had their Pride marches banned,” he said.
BoohooMAN said it was proud to work with normal and to support its LGBT customers. “We support people from all walks of life and want to help build a brand that breaks down barriers,” the etailer said.