Luxury e-commerce sites NET-A-PORTER.com and MR PORTER have rolled out enhanced services for EIP customers including Style Trial, an invitation-only service allowing customers to order up to 30 pieces to try at home before they buy, for a seven-day trial period.
The new Style Trial service will provide EIPs (Extremely Important People) a more convenient way to shop in the comfort of their home and they can select the items themselves or they can receive a curated selection from the Personal Shopper according to a brief.
Payment will be taken automatically for the items the customer wishes to keep and unwanted items will be collected immediately, which the company says will encourage the shopper to experiment without commitment.
In cities where Premier delivery is available, NET-A-PORTER and MR PORTER EIPs will be able to schedule consultations and appointments with their Personal Shopper, who will arrive at their door with a fully merchandised rail of clothing and a jewelry and watch case featuring a personalized selection of brands, styles and hard luxury to try.
NET-A-PORTER customers will be gifted a silk, monogrammed robe during the fitting while they are given expert advice on their existing and future wardrobe by their Personal Shopper.
“We are incredibly proud to offer a truly elevated personal shopping service to our EIPs. We are always looking to further enhance customer experience at NET-A-PORTER and MR PORTER, and these new bespoke offerings are the next innovative step in better serving ourcustomers within the comfort of their homes,” said Alison Loehnis, President, NET-A-PORTER and MR PORTER.